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Education/Organic & Tactile/New build

Calaora

An enrollment site that clarified programmes and grew applications.

Calaora — Calaora website hero design (Education)

The challenge

An aging website for Calaora buried a strong offering under slow pages, unclear navigation and a brand story that never quite landed online. The priority was to make the work unmistakable in the first scroll and effortless to act on.

The design solution

Layout

Soft, asymmetric shapes and rounded containers over warm surfaces.

Typography

A humanist display with gentle curves and relaxed leading.

Colour

Warm neutrals with red introduced as an earthy accent.

Motion

Soft, organic easing and floating elements.

Features built

  • Responsive design
  • Motion design
  • Design system
  • Multilingual (EN / AR)
  • Accessibility (WCAG AA)
  • Performance optimisation

Verified results

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Client quote

“Clear, fast and unmistakably ours. Enquiries got sharper and faster from week one.”

Sara Khoury · Director, Calaora