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Luxury & Jewelry/Dark Luxe/Redesign
Lumora
A high-jewelry experience that matched the craftsmanship online.
lumora.ae
The challenge
An aging redesign for Lumora buried a strong offering under slow pages, unclear navigation and a brand story that never quite landed online. The priority was to make the work unmistakable in the first scroll and effortless to act on.
The design solution
Layout
A cinematic dark canvas with negative space and a single focal product per fold.
Typography
A refined display with delicate weight contrast and tight tracking.
Colour
Near-black surfaces with red glow and warm highlights.
Motion
Vignette transitions and slow, luxurious image reveals.
Features built
- Responsive design
- Motion design
- CMS integration
- E-commerce
- Accessibility (WCAG AA)
- Performance optimisation
Verified results
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Client quote
“Clear, fast and unmistakably ours. Enquiries got sharper and faster from week one.”
