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Automotive/Brutalist/New build

Veraora

A configurator-style showcase that drove qualified showroom visits.

Veraora — Veraora website hero design (Automotive)

The challenge

An aging website for Veraora buried a strong offering under slow pages, unclear navigation and a brand story that never quite landed online. The priority was to make the work unmistakable in the first scroll and effortless to act on.

The design solution

Layout

An exposed grid with hard offsets, visible structure and deliberate tension.

Typography

Heavy, oversized display type set tight against the edge of the viewport.

Colour

High-contrast ink and paper with red reserved for wayfinding and state.

Motion

Snappy, mechanical transitions with no easing softness.

Features built

  • Responsive design
  • Scroll storytelling
  • Design system
  • Membership portal
  • Accessibility (WCAG AA)
  • Performance optimisation

Verified results

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Client quote

“Search rankings climbed within weeks of launch — the speed work paid for itself.”

Lina Haddad · VP Marketing, Veraora